BNI H.I.T. Referral Network-Springfield adds (12) new members as result of the "Think Big" program

The results are in....BNI H.I.T. Referral Network-Springfield added (12) new members as a result of conducting a "Think Big" Open House event.  The chapter was looking for a program that would add an infusion of new members quickly, and also help build momentum going into the winter/holiday season.  They have noticed an increase in referrals as well as "Show me the money" as a result of their efforts.  What was incredible was that the chapter had TONS of visitors arriving at the chapter meeting WEEKS AFTER the Think Big Event (over 145 visitors!).  How would you like to have that many visitors arrive at your BNI chapter?

What is Think Big?  This is a program designed to help your chapter have a larger amount of potential candidates arrive at your event (BNI H.I.T. had about 70+ visitors) as well as add more members as a result.  Think Big is a "pro-grade" event, so you want to ensure that if this is in your plans for 2012, you give you BNI Director Consultant a call so they can assist your chapter in having a very successful event.

Each one of the weeks involved in Think Big are Director/Ambassador led weeks, with all member 10 min presentations being moved until after the event.

This is how it breaks down:

Week 1: Goal setting and explanation of what this is and what it is not.  Most chapters set a goal of adding at least (10) new members

Week 2: Every member brings in Personal Prospect list and shares with the group who we have in our contacts.  Goal is for every member to have (40) invitation letters the following week

Week 3: Every member brings in (40) invitation letters and they are stuffed with article reprints and business cards.  The chapter drops these in the mail that day, and the first set of follow up calls are made starting in (2) days

Week 4: This week we go back over who we have called and the results of those calls...one more week to complete the calls!

Week 5: Everyone brings in their list of who we have coming, and the special Think Big agenda is practiced and sharpened.  Members trade list with each other for a second follow up call

Week 6:  Think Big Game Day!  Members have a great event with the agenda led by (2) BNI Director Consultants and/or Ambassador/Chapter President.  Applications are filled out by visitors and follow up starts that day.

If this is something you think your chapter would like to do, give you BNI Director Consultant a call  and schedule a time to meet with them.  Many chapters like to have something like this as a part of their growth strategy in the first quarter to compliment "BNI March Madness 2012".

Congratulations to BNI H.I.T. Referral Network-Springfield!

To Our Success,

Mike Tobin
BNI Mid-America
Missouri/Arkansas/S. Illinois/SE KS
miketobin@bnistl.com